Just when you thought LaVar Ball has done and said everything, the outspoken father will have a documentary series on Facebook that will feature the Ball family and its rise to basketball stardom, per Deadline.
The untitled documentary will highlight the lives of Ball brothers: Lakers PG Lonzo, UCLA freshman LiAngelo and Chino Hills High School junior LaMelo. The three and LaVar have been Internet icons, and it’s only grown in the last year.
From LaVar claiming he can beat Michael Jordan in a game of one-on-one, Lonzo being a better player than Steph Curry, and predicting back in February that the Lakers would draft his oldest son, the family name is always front and center.
Plus having a family-owned brand, Big Baller Brand (BBB), with Lonzo’s $500 debut shoe and an appearance on WWE’s Monday Night Raw, this is already reality television, so why not place some extra cameras around the Ball family?
— Josh Sánchez (@jnsanchez) June 27, 2017
Facebook is taking a more digital video route to enhance advertisement so publishers can distribute the product to buyers for ad space. And with the Ball name under the spotlight for the last year, they will be at the forefront of a new wave in social media.
What are the chances one of the ad spaces is for Big Baller Brand?